Aufeis is a brand that I co-created with a friend I've known since I was about five years old. We played hockey as kids, lived in the rinks, worked in hockey pro-shops, and still play the sport today. Having both attended art school it was a very natural progression that lead us to create a line of apparel to celebrate the game. The brand serves hockey enthusiasts, smaller clubs and community, and large professional organizations like NHL teams. Aufeis has been a journey of great joy, opportunity, challenges, achievements, and growth for me. You can visit the web-store Here.